Inquirer Super editor Pam Pastor and her young editorial team were so taken in by the surprise comedy hit Kimmy Dora that they called anyone and everyone to score a Q&A with newly-minted star Eugene Domingo. They didn't stop there; they also styled her up in various guises--as Audrey Hepburn, for one (see top photo)--adding to the super-fun spread that will greet you in today's Inquirer.
Produced for P20 million, Kimmy Dora has now reportedly grossed P80 million--and this without any major TV advertising, only frenzied word of mouth and an innovative campaign via Facebook (16,000 fans now on FB!). “No doubt about it--Eugene Domingo is now a star, something she still can’t wrap her head around,” says the feature piece. And it couldn't have happened to a more deserving talent, who also happens to be one of the most endearing, reliable and hardworking in the industry.
Money quote: “Naging number one naming promo tool ang Internet, word-of-mouth. Hindi kami nagconcentrate sa mga limitations kundi kung ano’ng kaya namin. May isang araw na ‘yung promotion ko nagsimula sa umaga sa dalawang Catholic schools. Sa tanghali nag-E-Live ako. Sa hapon dalawang mall tour, isa sa Market! Market!, isa sa SM Molino sa Cavite. Tapos nag-Cool Center ako. Pagkatapos nagpunta pa ako sa Bed sa Malate. So nagsimula ako sa Catholic school, natapos ako sa gay bar. (laughter)”
And of his kissing scene with Dingdong Dantes: “[N]ung close-up na sabi ni Direk [Joyce Bernal], 'Uge, dito ipakita mo talaga na sasakmalin mo talaga. ‘Di ba todo na ‘yung pangatlo, parang ‘yung janitor fish sa aquarium? (laughter). Pinaalam ko yun kay Dingdong. Sabi ko, 'Darling, ‘yung susunod na kiss ko sa iyo todo na ‘yun ah.' 'Oo, sige, sige.' Parang nabundol ‘yung ngipin ko sa sobrang lakas. Sabi ko, parang dumugo na yata yung gilagid ko. Sabi ni Dingdong, 'Ako parang basa itong buo...' Parang basa raw iyung hanggang dito sa ilong niya. (laughter).”
There's a whole lot more to this laugh trip of an interview (plus more giggles in a sidebar Q&A with Kimmy Dora writer and Eugene's best friend Chris Martinez). Go grab your copy of today's paper--yep, the print edition, with the full visuals. I tell you, it isn't the same reading it online.
FUNNY FACE. Trench coat by Kate Torralba, feather cap, Tessa Prieto’s, shoes by Schu
[PHOTOGRAPHY: JILL LEJANO/ STYLING: LUIS CARLO SAN JUAN/ MAKEUP: MADGE LEJANO of the makeup studio/ HAIR: JOEL ESTRELLES of the makeup studio/ SPECIAL THANKS TO JOLLIBEE AND SHAKEY’S/ Photos courtesy of Philippine Daily Inquirer]
PLUS: “Hello, is this me calling?”--Eugene Domingo in Chris Martinez's 2006 play on the call-center life, Welcome to IntelStar.